Ultra Blue - New Colour
Dan, founder and creative director of +kouple, had a precise color in his complex yet very organized mind. He envisioned the color Ultra Blue to make a bold statement; there was no hesitation on Dan’s part that it had to be the main color of the new 2020 collection. From that moment onwards, all the work was done within the framework of this color.
“For inexplicable reasons, 2020 seems to be a very special year personally for us. Just a few months ago, +kouple celebrated its 5th anniversary. It had been a challenging yet rewarding journey of creating something that we were truly passionate about, growing as a brand and as a family. This year marks a new and promising chapter. “
– Kateryna, +kouple’s co-founder and CEO.
Photographer Andriy Bezuglov